Advertising

How to Advertise with Kaltura

08/20/2019Debbie Zioni
Kaltura’s monetization features contain a comprehensive set of advertising tools, pay-per–view, subscription models, and built-in reports that let you optimize your strategy based on viewer behavior. You can target viewers with ads on l...

How do I add the Ad Vast Server

08/26/2020Debbie Zioni
Integrating your Ad Server with the KMC is a one-time activity performed when you initially set up video advertising. The ad server has to be VAST compliant or available as a Kaltura plugin. You may also create a custom swf for the Kaltura Player to...

How to Configure Ads?

08/26/2020Debbie Zioni
Kaltura partners have the ability to create a custom .swf file to stream ads from their own ad server to the Kaltura Player. The.swf file acts as an ad plugin. The configured key-value pairs must be defined to play the relevant ads. You have to subs...

What do I need to know about the ad terminology?

08/26/2020Debbie Zioni
Ad tracking – the ability to define which/if ads play based on specific metadata. Overlay – an ad that appears as an image (usually with text) over a video, while the video is playing. Companion ad – a banner ad that accompa...

What is Tremor Media?

08/26/2020Debbie Zioni
Tremor Media is an ad network that acts as a connector between ad companies/servers and their customers. Tremor Media connects with numerous ad sources and partners from a single control center and works with their customers to provide the appropria...

How do I configure the Tremor media 3rd Party plugin?

08/26/2020Debbie Zioni
Tremor Video is a digital video technology company that serves the complementary needs of the media community. Tremor VideoHub Server offers advertisers massive reach and proven engagement with their marketing messages in 100% brand-safe environment...

What is Tremor Media's added functionality?

08/26/2020Debbie Zioni
The list of functionality that has been added to the Tremor plugin is  here .

How to configure an overlay on the player level?

08/26/2020Debbie Zioni
To configure an overlay on the player level Configure the Player Advertising Settings . Within the advertisement portion of the player, make sure that the “Request Ads From Entry’s Cuepoints” is set to “Yes”. Clic...

How to configure VAST ads?

08/26/2020Debbie Zioni
To configure VAST ads Select the Studio tab and select an existing player or create a new one. See How to configure the player style . The player is configured to display VAST ads only. Select the Advertising tab. Enable Request ads for this ...

How to add an overlay at the entry level?

08/26/2020Debbie Zioni
To add an overlay at the entry level Configure the Player Advertising Settings. Select the Content Tab and select an entry. Select the Advertisements tab. Click on the + icon to add an overlay. Select the method to obtain the overlay add fro...